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Books: The Game of Boxes
April 19, 2013 By Christina Pappas 3 Comments
You all know how much I love fiction books but I’ve been trying to break out into other genres. I wish I could remember how I heard of ‘The Game of Boxes’ by Catherine Barnett but I dont. It was most likely someone Im connected to on GoodReads but I digress.
I have never read a book of poems. Ever. I was tasked with writing poems for English class in high school but never sat through and read a whole book. This was a wonderful experience and I love Catherine’s poems that are contained in this book.
Here is my favorite and you will probably figure out why it’s my favorite as soon as you read it;
The Modern Period
When Gutenberg figured out
how to make letters that could be
rearranged he changed us all.
Once upon a time
I laid my head on books
and was surrounded by books
and bought books and rescued books
reminding me I had only
finite years in the book of my son,
whom I almost left for books,
to whom I leave my books.
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Email Marketing Gone Wrong
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April 12, 2013 By Christina Pappas Leave a Comment
I was attending my company’s annual kick-off and our President quoted from this book during his presentation. The words used struck me and I immediately tagged this book as a must read on my GoodReads account. I was not disappointed. Gregory Boyle shares stories of his work with gangs in Los Angeles but it’s not [...]

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April 11, 2013 By Christina Pappas Leave a Comment
I was just reading on Seth Godin’s blog this short post on ‘Degrees of freedom‘. The line that caught me was this idea that marketing has more freedom than any other function within an organization. We are successful only when we understand and embrace this to have an impact. The ‘options’ for marketers, as Seth [...]

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April 5, 2013 By Christina Pappas Leave a Comment
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April 4, 2013 By Christina Pappas Leave a Comment
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Getting a Re-Tweet Is Easy. Getting Permission to Email is Much Harder.
January 22, 2013 By Christina Pappas 3 Comments
I’ve seen it written a slew of times and heard it even more; everyone is on email but not everyone is on a social network. In fact, Chris Brogan wrote a nice post about the concept of ‘earning your way in’. Now, I can hear people claim that we need to earn a re-tweet or [...]

Books: “Hotel on the Corner of Bitter and Sweet”
January 18, 2013 By Christina Pappas Leave a Comment
I read A LOT. If you know me, you know this. I have always loved to read. In fact, I remember when I was little, my mother would catch me in bed with a flashlight under the covers reading when I was supposed to be sleeping. I would much rather curl up with a good [...]

